2017
 
 

SmithBucklin’s “20 for 2017”

The following are 20 key trends, issues and developments that will impact associations in the coming year. While we don’t have a crystal ball, our people do get a first-hand look at what is affecting associations through the work they do alongside volunteer leaders, industry partners and professional colleagues. Our “20 for 2017” is our opportunity to share what we’ve learned.

These thought pieces may reinforce or challenge opinions you already have, or they may provide new insights that will become top of mind. Either way, we hope that this forward-focused content will help encourage thinking, discussion and action that will matter for your organization.

 
 
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Welcome

Matt Sanderson
President & CEO

Welcome

Welcome to the 2017 edition of Circuit, now in its 14th year of publication. If last year’s unexpected and dramatic victories by the Chicago Cubs and Donald Trump are any indication, we have entered a time of change and uncertainty. Who could have predicted either of those events a year ago! But while uncertainty has the potential to lead to hesitancy or even uneasiness, some things remain constant – the enduring value of associations and the strength of SmithBucklin’s commitment to our industry.

SmithBucklin continues to help our client organizations achieve their goals and deliver value to members, just as we have since 1949. We do this by hiring people of great talent and character who are driven to make a difference and inspired by serving others. And certainly, the value of associations – which remain both the lifeblood of our company and a vital part of the global economy – has not changed. In fact, the role and importance of associations is only magnified during uncertain times as organizations work to help their members respond to disruption, manage change and secure their futures.

The first section of this year’s Circuit, which we have called “20 for 2017,” is focused on those futures, offering our thoughts on 20 key trends, issues and developments that will impact associations in the coming year. These 20 pieces give us an opportunity to showcase the thoughts and insights of our colleagues, who are continually thinking about our client organizations and the road ahead. Our hope is that these stories will jumpstart thinking and conversation about the evolution and continuing significance of associations.

On behalf of our entire team, I would like to wish you a successful 2017.